Business is a Process

If you cannot express your business as a process, you do not know what you are doing. All businesses are a process, banking, manufacturing, retail or services.

Processes need to be observable. 

You cannot manage or control what you cannot see, without business process observability you are operating blind.

Business is about People

People make businesses work. It is executed, managed and controlled by people. This means TEAMWORK to be an effective business.